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| | International Marketing | | |
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| School | Humber College Institute of Technology & Advanced Learning - Graduate Programs | | |
| Location | Toronto, ON, Canada | | |
| School Type | Graduate School | | |
| School Size | | | |
| Degree | Post-diploma | | |
| Honours | | | |
| Co-op | | | |
| Length | 1 Year(s) | | |
| Entry Grade (%)* | | | |
| Prerequisites | | | |
| Prerequisites Notes | A university degree is required. Preference will be given to applicants who are fluent in a second language; applicants must be computer literate with the ability to use word processing, spreadsheets, data bases and the internet for research;
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| Cost | | | |
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| Description | Marketing is a career that knows no national boundaries. The concepts that drive successful product development and promotion can be applied from Japan to Mexico to Germany to China. The International Marketing program directly applies these concepts to employment with multinational corporations in Canada or businesses overseas.
Program faculty are chosen for their expertise and experience in international marketing and marketing management, and may continue to work in the industry. Three profiles - Asia Pacific, Europe, and Latin America - provide a concentrated study of business culture and practices in each region. A 15-day field placement gives students first-hand experience in the industry. Professional associations, such as the Canadian Marketing Association (CMA) and the Forum for International Trade Training (FITT), are connected with many of the specialized areas of marketing, and offer a broad base of information, awareness and advice to students.
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*We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.