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| | Bachelor of Management | Marketing | | |
| | ChangeRemoveSave | Add | Add |
| School | University of Lethbridge | | |
| Location | Lethbridge, AB, Canada | | |
| School Type | University | | |
| School Size | Full-time Undergraduate: 8,013
Full-time Graduate: 766 | | |
| Degree | Bachelor | | |
| Honours | | | |
| Co-op | | | |
| Length | 4 Year(s) | | |
| Entry Grade (%)* | 65% to 100% | | |
| Prerequisites | - Grade12 English
- Grade12 Precalculus or Grade12 Advanced Functions or Grade12 Applied Mathematics
| | |
| Prerequisites Notes | Mathematics 30-1 or Mathematics 30-2. | | |
| Cost | | | |
| Scholarships | | | |
| Description | Marketing, a combination of art and science, is the core of any business. It helps identify consumer needs; guides the development of new products, services or communications strategies, ensuring products and services are available where and when consumers want them; determines prices; and has the ability to adjust all of these for domestic and international markets. Almost one-third of North Americans are employed in marketing or marketing-related positions. Marketers themselves are the crucial link between an organization, their suppliers and their end-users, building relationships that benefit all parties. Marketers must have a strong understanding of the customer, whether an individual or an organization so they can effectively advise on all aspects of marketing. | | |
| Next Steps | | | |
*We make every attempt to provide accurate information on prerequisites, programs, and tuition. However, this information is subject to change without notice and we highly recommend that you contact the school to confirm important information before applying.