| Field of Study: | Marketing/Marketing Management, General
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| Description: | The Marketing Coordinator Diploma is designed to prepare students for entry-level marketing support positions relating to a variety of integrated marketing and communication activities. Its objective is to expose students to a broad range of marketing knowledge and processes, administration skills, and practical tools that will assist them in dealing with situations within a marketing related career. The program will provide the skills to progress into manager-level careers, given the proper combination of skills, experience, personal attributes, and additional training.
Graduates of this program are prepared for entry-level marketing support and administrative positions in a variety of industries. Careers in marketing communications, such as advertising, direct marketing, public relations, and market research, are available to those students who possess the proper combination of marketing skills, experience, personal ability, and aptitude. |